Fresh Fall

Fresh Fall is a package design concept created for a candle inspired by the essence of the fall season. The design focuses on developing branding elements and a comprehensive brand guide to capture the warmth and coziness associated with autumn. The illustrations feature seasonal motifs, and I carefully selected a color palette that evokes the rich hues of fall. This design aims to resonate with young adults in their 20s who love candles, bringing the comforting and nostalgic feeling of fall to life through every detail.

This layout showcases the package design, detailing my vision for how it should be printed and constructed. Every aspect, from typography to color palette, was carefully chosen to reflect the product's identity, while the design format ensures practicality and ease of assembly.​​​​​​​

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